Engagement Organizing (häftad)
Format
Häftad (Trade paperback)
Språk
Engelska
Antal sidor
200
Utgivningsdatum
2017-07-15
Förlag
University of British Columbia Press
Dimensioner
226 x 150 x 5 mm
Vikt
318 g
ISBN
9780774890168

Engagement Organizing

The Old Art and New Science of Winning Campaigns

Häftad,  Engelska, 2017-07-15
246
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At any given moment, there are hundreds of campaigns under way that seek to persuade citizens or decision makers to think, act, or vote in a certain way. But what separates campaigns that win from those that don't? This book shows how to combine old-school people power with new digital tools and data to win campaigns today. It explores the traditions and practices of organizing and how to marry these with digital communication tools to scale up campaigns and win. Over a dozen case studies from NGOs, unions, and electoral campaigns highlight this work in practice. At a time of growing concern about what the future holds, this book is an indispensable guide not only for seasoned campaigners but also for those just getting started, who want to apply the principles and practices of engagement organizing to their own campaigns for change.
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Fler böcker av Matt Price

Övrig information

Matt Price has twenty years of experience working on campaigns of all kinds in both Canada and the United States. He has served with grassroots groups with no money and large organizations with multi-million dollar budgets. He was Campaigns Director with Environmental Defence Canada and has served as an advisor to philanthropic foundations like the New Venture Fund. He has written on the subjects of campaigns and organizing in outlets like iPolitics and The Huffington Post. He lives on Vancouver Island, BC.