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48 Laws of Power
Impact of e-Commerce on Consumers and Small Firms E-bokThe change from old to new technologies has fundamentally changed the relationship between the consumer and the firm. This book is at the frontier of behavioural research into how these new commercial realities are borne out in practice, examining the adoption of e-commerce by small firms and the transactional phenomenon that entails access to the Internet. In analyzing the process of e-commerce adoption and why e-commerce actors behave as they do, its coverage includes the adoption of information and communication technologies (ICT) by small firms; the use of ICT applications to support marketing and sales transactions; and the factors that influence consumers' online purchasing decisions.
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Fler böcker av Salvatore Zappala
Paola Gaeta, Jorge E Vinuales, Salvatore Zappala
Cassese's International Law is a new edition of an established classic. Authors Gaeta, Vinuales, and Zappala have built on the legacy of international law luminary Antonio Cassese to offer a thought-provoking and lucid account for today's undergra...
Goran Sluiter, Hakan Friman, Suzannah Linton, Sergey Vasiliev, Salvatore Zappala
International Criminal Procedure: Principles and Rules is a comprehensive study of international criminal proceedings written by over forty leading experts in the field. The book offers a systematic overview and detailed comparison of the standard...