Theory and Practice
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Köp båda 2 för 771 krThe book aims to provide a comprehensive, holistic and practical framework for readers who are interested or involved in developing a marketing plan so that they can appreciate various marketing concepts and put them together in an easy to read gu...
Wendy Hillman is Senior Lecturer in sociology at Central Queensland University, Australia.¿Her research interests include qualitative social research, urban and rural sociology, gender studies, and the tourist industry in Nepal. Kylie Radel is Senior Lecturer in marketing and tourism at Central Queensland University, Australia.¿Her research interests include Indigenous social justice, sustainable lifestyles and qualitative research methodologies.