Sound Business (häftad)
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Format
Häftad (Paperback / softback)
Språk
Engelska
Antal sidor
278
Utgivningsdatum
2010-11-30
Upplaga
2nd ed.
Förlag
Management Books 2000 Ltd
Medarbetare
Treasure, Julian
Illustrationer
black & white illustrations
Dimensioner
210 x 148 x 15 mm
Vikt
336 g
Antal komponenter
1
Komponenter
Paperback
ISBN
9781852526689

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Sound Business (häftad)

Sound Business

How to Use Sound to Grow Profits and Brand Value

av Julian Treasure
Häftad Engelska, 2010-11-30
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A fascinating practical guide to the use of sound in business, from performance-enhancing soundtracks to retail environments and office partitions. The world is full of sound - most of it unwanted and unplanned - which can change our moods, our behaviour and our performance. This book explains clearly how to use this fact to great advantage, in terms of productivity and customer performance. In a few years, a company's sound will become as important as its logo and public image. Here is a practical guide to planning and managing sound for increased profit in all aspects of business. Julian Treasure is founder of the world's first strategic sound consultancy and an international consultant on all matters of the use and abuse of sound in business and commerce. He is frequently invited to speak at international conferences.
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Övrig information

Julian Treasure is founder of the world's first strategic sound consultancy and an international consultant on all matters of the use and abuse of sound in business and commerce. He is frequently invited to speak at international conferences.