At the Intersection of Personal, Political, and Promotional
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Köp båda 2 för 1734 krDet här är en bok om organisationer. Om att alla organisationer har mål och syften, medlemmar, strukturer och en identitet, men att det trots det finns en hel del som skiljer dem åt. Förutsättningarna för en miljöorganisation är inte desamma som f...
Johanna Arnesson is assistant professor in Media and Communication Studies at Ume University. Her research includes critical perspectives on promotion, political communication, and digital media. The current project "Parasocial influence: Influencers, politics and responsibility in social media" focuses on digital participation and intersections where politics and marketing meet, specifically socio-cultural perspectives on social media influencers who in various ways claim, or are attributed, political power or agency. Hanna Reinikainen holds a D.Sc. (Econ. & BA) from the Jyvskyl University School of Business and Economics, Finland. She currently works as a postdoctoral researcher at the Centre for Consumer Society Research at the University of Helsinki, Finland. Her research areas include influencer cultures, influencer marketing, and strategic communication.