Oliver Gassmann - Böcker

A strong business model is the bedrock to business success. But all too often we fail to adapt, clinging to outdated business models that are no longer promising the results we need.   This new edition builds on the well-known metho...

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A strong business model is the bedrock to business success. But all too often we fail to adapt, clinging to outdated business models that are no longer promising the results we need. This new edition builds on the well-known methodology of the fir...

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Transformation through digital innovation is becoming an imperative for every city. The 'Smart City' concept promises to solve the most urgent queries of progressive urbanization in the area of mobility, energy, water supply, security, housing dep...

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Transformation through digital innovation is becoming an imperative for every city. The Smart City concept promises to solve the most urgent queries of progressive urbanization in the area of mobility, energy, water supply, security, housing depri...

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Transformation through digital innovation is becoming an imperative for every city. The 'Smart City' concept promises to solve the most urgent queries of progressive urbanization in the area of mobility, energy, water supply, security, housing dep...

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International Management of Research and Development brings together the most influential contributions to managing, organising and coordinating R&D and innovation on a global scale. In addition to papers on the fundamental principles, trends ...

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This book investigates and highlights the most critical challenges the pharmaceutical industry faces in an increasingly competitive environment of inflationary R&D investments and tightening cost control pressures. The authors present three so...

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This book provides an overview of the common concepts and building blocks of patent management. It addresses executives in the areas of innovation, R & D, patent and intellectual property management as well as academics and students.The author...

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This book provides an overview of the common concepts and building blocks of patent management. It addresses executives in the areas of innovation, R & D, patent and intellectual property management as well as academics and students.The author...

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How do you develop business in a world certain to be dominated by Internet of Things, Artificial Intelligence, and the Economy of Things?This book brings together leading scholars from academia, established practitioners, and thought-leading consu...

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How do you develop business in a world certain to be dominated by Internet of Things, Artificial Intelligence, and the Economy of Things?This book brings together leading scholars from academia, established practitioners, and thought-leading consu...

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A must-read for every innovator and transformator! - - Franziska Tschudi Sauber, President of the Board, Weidmann Group "Collaborative Advantage is packed with great examples and useful insights into innovating for the future. It is an essent...

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Dieses Buch untersucht und beleuchtet die wichtigsten Herausforderungen, denen sich die pharmazeutische Industrie in einem zunehmend wettbewerbsorientierten Umfeld mit inflationren F&E-Investitionen und verschrftem Kostendruck stellen muss. Di...

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This book shows the patterns of the fuzzy front end of innovation and how it can be managed successfully. Topics in this book cover traditional instruments and processes such as technology monitoring, market-oriented research management, lead-user...

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This book shows the patterns of the fuzzy front end of innovation and how it can be managed successfully. Topics in this book cover traditional instruments and processes such as technology monitoring, market-oriented research management, lead-user...

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This book shows the patterns of the fuzzy front end of innovation and how it can be managed successfully. Topics in this book cover traditional instruments and processes such as technology monitoring, market-oriented research management, lead-user...

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Presenting a broad literature review of scholarly work in the area of Business Model Innovation, this new book analyses 50 management theories in the context of BMI to yield valuable new insights. Research on BMI is still in its infancy and has so...

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This book investigates and highlights the most critical challenges the pharmaceutical industry faces in an increasingly competitive environment of inflationary R&D investments and tightening cost control pressures. The authors present three so...

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Presenting a broad literature review of scholarly work in the area of Business Model Innovation, this new book analyses 50 management theories in the context of BMI to yield valuable new insights. Research on BMI is still in its infancy and has so...

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Innovationen und neue Technologien generieren Mehrwert und zeigen Wege aus der Kostenfalle heraus. In hoch entwickelten Landern, wie z. B. USA, Deutschland und Schweiz, findet nur die Halfte des Wachstums uber Arbeit und Kapital statt; die ande- r...

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Städte müssen enorme Herausforderungen bewältigen: z.B. Zu- oder Abwanderung, Energie- und Ressourcenknappheit, Luftverschmutzung oder Überlastung der Infrastruktur. Das Konzept "Smart City" scheint die Lösung all dieser Probleme zu sein...

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Für Unternehmen existenziell: Immer am Ball bleiben und das eigene Geschäft proaktiv an Veränderungen anpassen. Dieses Buch zeigt, wie es geht! - Geniale Methode, um das eigene Geschäftsmodell weiterzuentwickeln oder neue Geschäftsmodelle zu entwi...

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Gestalten Sie aktiv den digitalen Wandel, nutzen Sie Chancen und meistern Sie die digitale Transformation gewinnbringend!- Digitale Geschäftsmodelle erfolgreich und nachhaltig entwickeln- Erfolgsfaktoren, Fähigkeiten und Potenziale bei der Führung...

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Bisherige Publikationen zum Technologie und F&E-Management vernachlässigen oft die internationale Dimension der Wissensgenerierung. Ziel dieses Werkes ist es, einen Gestaltungsrahmen zu entwickeln und darin theoretisch fundierte Handlungsempfehlun...

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This practical guide for advanced students and decision-makers in the pharma and biotech industry presents key success factors in R&D along with value creators in pharmaceutical innovation. A team of editors and authors with extensive experien...

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This practical guide for advanced students and decision-makers in the pharma and biotech industry presents key success factors in R&D along with value creators in pharmaceutical innovation. A team of editors and authors with extensive experience i...

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Mit zunehmendem Kostendruck durch die Globalisierung wird Innovation zum zentralen Wettbewerbsfaktor westeuropischer Unternehmen. Innovative Produkte sind margentrchtiger, jedoch wchst auch das Risiko des Misserfolgs. Dieses Buch zeigt, wie sich d...

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Pharmaceutical innovation is like gambling at roulette, only the stakes are higher. Considerably higher, since the most recent estimates put the costs of drug development at US$ 800 million to US$ 1 billion - per drug! This is equivalent to the pr...

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If R&D and innovation in the 1990s were about more internationalization, more corporate entrepreneurship, and more information-integration, then the 2000s have been about consolidating and expanding these trends further: more globalization inc...

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