Palgrave MacMillan - Böcker

By adopting a practical, market-oriented approach to capital allocation, this book sheds light on the complex issue of cash flow deployment and the creation of shareholder value. In order to run a company efficiently, it is not sufficient to simpl...

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In this compelling sequel, The Attention Economy: A Category Blueprint, takes an in-depth look into the dynamic world of marketing and advertising, unveiling the pivotal role that human attention measurement plays in the present and future landsca...

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Why do some therapeutic conversations go well but not others? We all have prejudices and assumptions which influence how we describe the world and how we conduct our conversations with others. Therapists' own narratives can sometimes impede, rathe...

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We live in an age of serial asset bubbles and spectacular busts. Economists, policymakers, central bankers and most people in the financial world have been blindsided by these busts, while investors have lost trillions. Economists argue that bubbl...

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It is a well-known fact both among scholars of propaganda and disinformation, and among political leaders that Sputnik and RT are using their news coverage for disinformation purposes to harm Western and European societies. Following the Russian i...

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The environment is part of everyone's life but there are difficulties in communicating complex environmental problems, such as climate change, to a lay audience. In this book Klckner defines environmental communication, providing a comprehens...

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Swedish childrens cinema has a long and rich history. It encompasses the rascal films of the 1920s, the realism of the 1940s, the ambitious artistic renewal of the 1970s, the child empowering films of the 1990s through the early 2000s, and the mul...

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Drawing on comparative country case studies, this book explores student mobility in Europe, incorporating original theoretical perspectives to explain how mobility happens and new empirical evidence to illustrate how students become mobile within ...

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'The Haunted' is the first truly comprehensive social history of ghosts. Using fascinating and entertaining examples, Davies places the history of ghosts within their wider social and cultural context, and examines why a belief in ghosts...

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Despite profound disagreement on whether identities are essential or existential, primordial or constructed, singular or multiple, there is little dispute over whether identities exist or not. In this provocative study, Sinisa Malesevic interrogat...

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Utopia should be understood as a method rather than a goal. This book rehabilitates utopia as a repressed dimension of the sociological and in the process produces the Imaginary Reconstitution of Society, a provisional, reflexive and dialogic meth...

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In this comprehensive study, Williamson traces the literary history of the fantasy genre from the eighteenth century to its coalescence following the success of Tolkien's work in the 1960s. While some studies have engaged with related materia...

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This is the first full-length study of the organization that incubated Britain's most provocative and successful fascist movement. Exploring Sir Oswald Mosley's secession from Labour, his evolving politics and his eventual embrace of fas...

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Knight (1921) defines uncertainty as an informational market failure that, while being detrimental to most existing businesses, presents possible profitable opportunities for others. This book builds upon that classic work by providing an analysis...

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Criticism has largely emphasised the private meaning of 'Romantic Satanism', treating it as the celebration of subjectivity through allusions to Paradise Lost that voice Satan's solitary defiance. The first full-length treatment of ...

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This accessible and insightful textbook provides a comprehensive introduction to the economics of prehistory. By presenting a chronological account of the beginnings of economics and human society, it charts the key developments in early human his...

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This collection explores the evolution of the commercial space industry from the beginning of the space age through the early twenty-first century. Today, the space industry is taking on an increased leadership and innovation role in both space ac...

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Providing an original perspective on the construction of nations and national identities, this book examines national symbols and ceremonies, arguing that, far from being just superficial or decorative, they are in fact an integral part of nation ...

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This book is intended to guide researchers interested in the world of innovation in real estate finance linked to technology and provide new evidence on classifying and evaluating the performance of PropTech companies. Chapters will deal with the ...

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Foucault continues on the theme of his 1978 course by focusing on the study of liberal and neo-liberal forms of government and concentrating in particular on two forms of neo-liberalism: German post-war liberalism and the liberalism of the Chicago...

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Managing the climate transition will be one of the biggest challenges ever faced by business and government. While the technical and financial elements of climate transition are vast, the social challenges are even greater. If local populations an...

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This book is a critical study of international adoption in Sweden, based on analysis of adoption-related texts, images and videos. The author argues that representations of adoption, and specifically of the bodies of international, transracial ado...

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Though his monarchy was toppled in 1979 and he died in 1980, Mohammad-Reza Shah Pahlevi, the last Shah of Iran, remains relevant today. He was a social reformer, a romantic egomaniac, and a deeply conflicted man and leader. Here, internationally r...

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This book identifies and examines the role of Baro Tumsa in clandestinely bringing together a few Oromo nationalists of diverse backgrounds from all over Oromia, the Oromo country, to establish the Oromo Liberation Front (OLF) between the late 196...

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In this heart-wrenching book, Father Patrick Desbois documents the daunting task of identifying and examining all the sites where Jews were exterminated by Nazi mobile units in the Ukraine in WWII. Using innovative methodology, interviews, and bal...

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This book delves into the endemic and pervasive issue of sexual harassment in Africa, examining it as a gendered expression of power and a gross violation of human rights. It explores sexual harassment in various sectors, including domestic work, ...

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This book analyzes the evolution of Italian viticulture and winemaking from the 1860s to the new Millennium. During this period the Italian wine sector experienced a profound modernization, renovating itself and adapting its products to internatio...

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Encompassing feminism, masculinities and queer theory, and drawing on film, literature, language, creative writing and digital technologies, these essays, from scholars experienced in teaching gender theory in university English programmes, offer ...

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This volume brings to the fore the interface of religion, womens sexual reproductive health and rights (SRHR), and the sustainable development goals (SDGs) in Zimbabwe. It emphasizes that empowering African women is a pivotal pillar for attaining ...

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