FoU-administration

In Sketching User Experiences: The Workbook , you will learn, through step-by-step instructions and exercises, various sketching methods that will let you express your design ideas about user experiences across time. Collectively, these methods wi...

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What is it about the top tech product companies such as Amazon, Apple, Google, Netflix and Tesla that enables their record of consistent innovation? Most people think it's because these companies are somehow able to find and attract a level of tal...

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Learn to design, build, and scale products consumers can't get enough of How do today's most successful tech companies Amazon, Google, Facebook, Netflix, Tesla design, develop, and deploy the products that have earned the love of literally billion...

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"If you haven't had the good fortune to be coached by a strong leader or product coach, this book can help fill that gap and set you on the path to success." - Marty Cagan How do you know that you are making a product or service that your customer...

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'A must-read for everyone who cares about driving customer engagement' Eric Ries, author of The Lean Startup 'The most high bandwidth, high octane, and valuable presentation I have ever seen on this subject' Rory Sutherland, vice chairman, Ogilvy ...

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" When Agile Gets Physical distills the right principles, derives methods to apply them, and in doing so represents a major milestone in defining the best practice of hardware product development." -Andrew Flint, Product Development Director, IMPI...

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Written specifically for information systems (IS) and computing students and providing everything they need to know about executing a research project, this best-selling textbook introduces key quantitative and qualitative research methods, makes ...

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Praise for the  Second Edition:   "In opposition to most literature on how to conduct good social science research which is either empirically oriented or gives priority to theoretical and philosophical considerations, which tends to mak...

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Over the last 25 years, Geoffrey Moore has established himself as one of the most influential high-tech advisors in the world-once prompting Conan O'Brien to ask "Who is Geoffrey Moore and why is he more famous than me?" Following up on ...

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Written specifically for information systems (IS) and computing students and providing everything they need to know about executing a research project, this best-selling textbook introduces key quantitative and qualitative research methods, makes ...

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The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to p...

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Discover everything you need to know to improve your management skills, and understand key management and business theories with this unique graphic guide. Combining clear, jargon-free language and bold, eye-catching graphics, How Management Works...

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This book takes a pragmatic and hype-free approach to explaining artificial intelligence and how it can be utilised by businesses today. At the core of the book is a framework, developed by the author, which describes in non-technical language the...

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One key responsibility of product designers and UX practitioners is to conduct formal and informal research to clarify design decisions and business needs. But there's often mystery around product research, with the feeling that you need to be a r...

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Every product owner faces a complex and unique set of challenges within their team. This provides each individual the opportunity to fill the role with different ambitions, skills, and insights. Your product ownership journey can take a variety of...

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This bestselling textbook has been fully updated, and provides readers with a comprehensive overview of methods for conducting business and management research. Highly visual, and written in a clear and accessible way, the book includes helpful le...

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This book takes a pragmatic and hype-free approach to explaining artificial intelligence and how it can be utilised by businesses today. At the core of the book is a framework, developed by the author, which describes in non-technical language the...

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Thanks to the decreasing cost of prototyping, it's more feasible for professional makers and first-time entrepreneurs to launch a hardware startup. But exactly how do you go about it? This book provides the roadmap and best practices you need for ...

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YES, YOU CAN INNOVATE! IS A PRACTICAL HOW-TO GUIDE TO HELP YOU DISCOVER YOUR INNOVATION STRENGTHS. USE THE FREE ONLINE ASSESSMENT TO IMPROVE YOUR ABILITY TO CREATE VALUE OUT OF NEW IDEAS. Covering the six stages of innovation, find out which of th...

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Sharp, in-depth and highly visual, this is the fully revised textbook and teaching aid for students, tutors and in-house learning and development teams keen to know more about the world of trends, forecasting, innovation thinking and strategic for...

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Despite recent optimism and global initiatives, the implementation of corporate sustainability programs has been slow at best, with less than a third of global companies having developed a clear business case for their approach to sustainability. ...

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Every product owner faces a complex and unique set of challenges within their team. This provides each individual the opportunity to fill the role with different ambitions, skills, and insights. Your product ownership journey can take a variety of...

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The new edition of this highly successful textbook draws on the authors' extensive industry experience and academic research to provide a concise and practical approach to developing and implementing strategies. Offering a highly readable text alo...

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Are you a product leader looking for advice on how to be certain that every product manager on your team lives up to their full potential? Do you want to make sure your product people are competent, empowered, and inspired, and would you like to k...

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In Management Research the authors provide a stimulating and critical overview of the key theoretical debates on research paradigms and methodologies, demystifying the process and providing invaluable insights into the politics and practice of res...

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'These sections represent the clearest rendition yet of these subjects, with difficult concepts introduced in a digestible form for the neophytic (or not so neophytic) researcher. Whilst in a book this size not every argument can be presented, the...

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It's Our Research: Getting Stakeholder Buy-in for User Experience Research Projects discusses frameworks, strategies, and techniques for working with stakeholders of user experience (UX) research in a way that ensures their buy-in. This book consi...

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How can you be sure you are buying the company you think you are? Are you sure it is as good as the seller says? How can you be certain unexpected costs and obligations will not suddenly appear once you are the owner and responsible for them? How ...

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Innovation is how businesses stay ahead of the competition and adapt to market conditions that change in unpredictable and uncertain ways. In the first decade of the twenty-first century, high-end cuisine underwent a profound transformation. Once ...

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INNOVATION IN ACTION   The Innovation Book is your roadmap to creating powerful innovations that deliver success in a competitive world.   It answers the following questions:    How do you become a more innovative thinker? &nbs...

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