Beteendeekonomi

Beteendeekonomi, eller nudging, är ett område som blir allt större inom psykologi, ledarskap och företagande. Oavsett om målet är att få människor att godkänna organdonation, öka ditt företags närvaro på sociala medier eller att få kunder att välj...

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Economics has the power to make the world a better, happier and safer place: this book shows you how Our world is in a mess. The challenges of climate change, inequality, hunger and a global pandemic mean our way of life seems more imperilled and ...

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The book that redefines economics for a world in crisis. Relentless financial crises. Extreme inequalities in wealth. Remorseless pressure on the environment. Anyone can see that our economic system is broken. But can it be fixed? In Doughnut Econ...

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We are consuming resources and polluting our environment at a rate that is outstripping our planet's ability to support us. To create a sustainable future, we must not only change our own actions, we must educate and encourage those around us to c...

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From the New York Times bestselling author, a provocative book of hard-won wisdom for achieving a fulfilling career and life. - How can you have a meaningful career, not just a lucrative one? - Is a work/life balance really possible? - What does i...

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The Times and Financial Times Book of the Year A revelatory model that explains how we buy, sell, work and live. 'Absolutely brilliant.' Daniel Kahneman, author of Thinking, Fast and Slow ___ Meet the business anthropologists seeking to ...

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We've all had the desire to travel through time and to see what life will be like for our future selves. While we want to envision the best possible future, why do some of us fail to make decisions that will truly make that a reality, while others...

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Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn. By observing a typical day of decision-making, from trivial food choices to significant work-place move...

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Internationally bestselling author Dan Ariely brings his unique perspective to bear on a maelstrom of life's problems - from how to deal with a Christmas card list that's fast becoming unmanageable to whether or not you should have children. Ariel...

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In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows t...

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Why do some countries succeed while others struggle? Why are some firms profitable while rivals fail? Why do some marriages thrive and others end in divorce? These questions seem unrelated, but societies, companies, and marriages have one importan...

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This textbook looks at decisions - how we make them, and what makes them good or bad. In this bestselling introduction, Erik Angner clearly lays out the theory of behavioral economics and explains the intuitions behind it. The book offers a rich t...

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You know that well-connected friend who only exists in the movies? The one who throws the best parties and can set up any introduction you need? Everyone wants to know someone magical like this who brings people together. The secret is: you/

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Why do human beings fight one another? In this exhilarating and bracing book, we learn the common logic driving vainglorious monarchs, dictators, mobs, pilots, football hooligans, ancient peoples and fanatics. Distilling decades of economics, poli...

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A mind-blowing tour de force that unwraps the myriad objects of addiction that surround usIntelligent, incisive, and sometimes grimly entertaining. Rod Phillips, author of Alcohol: A History A fascinating history of corporate Americas efforts to s...

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How and why do people make political decisions? This book is the first to present a unified framework of the Behavioral Political Science paradigm. - BPS presents a range of psychological approaches to understanding political decision-making. The ...

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Now in its second edition, this popular textbook on game theory is unrivalled in the breadth of its coverage, the thoroughness of technical explanations and the number of worked examples included. Covering non-cooperative and cooperative games, th...

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The Internet today is awash in platforms - Facebook is responsible for nearly 25 percent of total Web visits, and the Google platform crash in 2013 took about 40 percent of Internet traffic with it. Representing the ten most trafficked sites in th...

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Two leading social scientists examine the gender wealth gap in countries with officially egalitarian property law, showing how legal professionalswittingly and unwittinglyhelp rich families and men maintain their privilege. In many countries, prop...

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Theres a continued need for overarching and profound approaches to security. The con-cept of security needs to be thoroughly considered so that issues with an ever-increas-ing complexity and interconnectivity can be understood and dealt with. The ...

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Great leaders embrace a higher purpose to win. The Net Promoter System shines as their guiding star. Few management ideas have spread so far and wide as the Net Promoter System (NPS). Since its conception almost two decades ago by customer loyalty...

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“Product-Led Growth is about helping your customers experience the ongoing value your product provides...and this book shows you how it’s done.” - Nir Eyal, Author of “Hooked” and “Indistractible” “A...

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In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows t...

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Game-theoretic reasoning pervades economic theory and is used widely in other social and behavioural sciences. An Introduction to Game Theory International Edition, by Martin J. Osborne, presents the main principles of game theory and shows how th...

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Now shortlisted for the 2012 Financial Times Business Book of the Year Award and the Wellcome Trust Book Prize, The Hour Between Dog and Wolf is a resonant exploration of economic behaviour and its consequences. Shortlisted for the 2012 Financial ...

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How many steps have you done today? How many emails answered? How much money have you spent this week And how many hours have you slept? Welcome to the numberdemic, where a deluge of figures, stats and data manipulate your every move. From the way...

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Your customers are expecting seamless customer service experiences. You can't afford to give them anything less.

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Why do some countries succeed while others struggle? Why are some firms profitable while rivals fail? Why do some marriages thrive and others end in divorce? These questions seem unrelated, but societies, companies, and marriages have one importan...

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This book is unique among modern contributions to behavioral economics in presenting a grand synthesis between the kind of behavioral economics popularized by Richard Thaler, earlier approaches such as those of the 1978 Nobel Laureate Herbert Simo...

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'By far the best book I've ever read on the how and why of scaling. If you care about changing the world, or just want to make better decisions in your own life, The Voltage Effect is for you.' Angela Duckworth, CEO of Character Lab and New York T...

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